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Rover SD1: the rivals

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The Rover SD1 was an adventurous car in terms of styling and execution, but some of the P6's more interesting technical highlights were missing - did this mean the newer car was caught and passed by its rivals?

We look at the cars that would have shared a place on the shopping list of a fortunate company director in the Seventies, and into the early Eighties...


Big boy's club...

Alfa Romeo Alfa Six: 1979-1984

During the Seventies and Eighties, there was a commonly used cliche that Italians couldn't build big cars. Looking at the Alfa Six, you'd initially think this was true. However, look beneath the Alfetta-on-steroids styling, and there is a genuinely interesting car to be found. The 2492cc V6 was a gem and the autobox was state of the art at the time. It drove pretty well, too. However, buyers hated them.

Audi 200 5T: 1979-1983

Until the arrival of the Audi TT in 1998, Audi was usually considered a 'nearly' manuafacturer. Nearly premium, but not quite. The 200 was the company's first serious attempt to crash the BMW-Mercedes party, and it wasn't a sales success. The warbling five-cylinder turbo was charismatic, and turbo performance was electrifying, if uncultured. The interior was close to being chintzy, too. A sales flop, but interesting...

BMW 5-Series: 1972-1981

Most people would say the BMW legend started with the 2002, but we reckon the 5-Series set a pattern that is followed to this day. Six-cylinder versions were smooth, and styling was crisp. Tail-happy handling now legendary, but could catch the sleeping driver unawares - especially in the wet. Dashboard ergonomics and seating set the standard for all to follow. Fabulously expensive in the UK during the Seventies.

Citroen CX: 1974-1991

The CX was the third Seventies Citroen in quick succession, following hard on the heels of the GS and SM. It shared the their Hydropneumatic suspension and the DS's rather course four-cylinder engines, but despite the indifferent performance and economy, it was still a fabulous driving machine thanks to DIRAVI Varipower steering and high-pressure braking. Lived a long life, and remains a desirable car today.

Ford Granada Mk 2: 1977-1985

The Mk2 version of the Granada brought Germanic crispness to the Ford range, and continued the sales success of its predecessor. A wide range of four- and V6-cylinder engines were offered and like all Fords came in a myriad of trim levels. Performance was strong in the more expensive versions, and handling/ride compromise was a match for any of its rivals. Many remain today, and are straightforward to run.

Lancia Gamma Berlina: 1976-1983

In many ways the Lancia Gamma Berlina was the closest we got to a production version of the Pininfarina Aerodyamica. The fastback styling wasn't an unqualified success and remains overshadowed by the beautiful Coupe version. 2.5-litre flat four engine was lusty, and handling was exceptionally neutral, so a great driver's car. However, rust and reliability issues clouded the Gamma's latter years on the market.

Mercedes-Benz W123: 1976-1986

Like the BMW 5-Series, the Mercedes-Benz W123 was exceptionally expensive in the UK market during the Seventies, but despite this, it still sold reasonably well. Build quality is legendary, and many examples survive today still clocking up the miles. The best version was the twin-cam 280E, but when it arrived in the UK cost more than 50 per cent more than the Rover SD1. Still, it's a great car to go exploring in...

Opel Senator: 1977-1987

When the Opel Senator arrived in 1978, it was a well-engineered replacement for the Admiral and Diplomat, but was based upon the smaller Rekord model. Styling was neat if unadventurous, but there's no denying it was a competent car in 3-litre form. The Vauxhall version was initially called the Royale, but was changed to Senator when Opel disappeared from the UK market in 1983. Coupe Monza version is a classic.

Peugeot 604: 1975-1985

The Peugeot 604 joined the Citroen CX as France's flagship model, and thanks to Pininfarina styling, it certainly looked the part - even if it did look like a four-door Fiat 130 Coupe. Initially offered with the 'Douvrin' 2664cc V6 engine that found its way into the Renault 30 and Volvo 264 (and, criminally, not the Citroen CX), but a 2.3-litre Turbo Diesel joined the range in 1980. A good drive, but how many are left in the UK?

Renault 30: 1975-1983

One of the few genuine rivals to the Rover SD1 thanks to its hatchback, but the Renault 30 was hamstrung by its plain-Jane styling and lack of prestige kudos. The 30TS and TX were good run to drive thanks to their relative light weight and powerful engine, and proved a practical proposition for those who needed to carry large loads quickly. Renault's lack of presence in this sector of the market means few survive.

Saab 900: 1978-1993

Considering the 900 was a stretched 99, Saab managed to get a lot of mileage from the car. Featuring the 1985cc slant-four engine with Triumph heritage, the Saab 900 was a likeable and useable executive car, with a hint of safety thrown in for good measure. Good to drive and reliable in service, the 900 is considered by many to be Saab's high water mark. Especially in fire-breathing turbo form...

Talbot Tagora: 1980-1984

The Tagora started life as a replacement for the Chrysler 180/2-Litre, but when its maker joined Peugeot-Citroen in 1980 to become Talbot, its market aspirations were pushed upwards with the addition of the 'Douvrin' V6 engine. Hugely spacious and surprisingly good to drive, the Tagora had a lot to offer, but slabsided styling and lack of identity meant it was never going to sell. In short, it was a car that no-one wanted.

Volvo 264: 1974-1982

The Volvo 240 was an endearing saloon car, with a Swedish down-to-Earth nature that made it hard to dislike. However, adding a V6 engine and jacking up the price meant that appeal ebbed away. Built like a tank, and doing a good impression of driving like one, the Volvo 264 sold in comparatively small numbers in the UK, although the estate version found a niche. The Americans seemed to like it, though.


Verdict

There's no denying the fact that there was a great selection of interesting executive cars to choose from during the Seventies and into the Eighties. Looking at our selected Rover SD1 rivals, we can see why the Car of The Year panel fell head over heels for the British entrant.

There were plenty of cars that could match it on the road, such as the BMW 528, Audi 200 5T or Mercedes-Benz 280E, but they cost significantly more money - and those that were considered price rivals were either considerably slower or less useful - or both. Technically and stylistically, the Citroen CX was close - and in many ways preferable - to the Rover, but a relative lack of power and that no hatchback means it couldn't beat it at the time.

Ironically, the British-badged opposition from Ford and GM came the closest - and thanks to woeful Solihull build quality, soon established themselves as the cars to have in the class.

What's interesting when looking at the rivals now is how charismatic the French and Italian opposition was - and how few people actually bought the products over here. That means picking one up as a classic today would make the Lancia, Peugeot, Alfa Romeo or Citroen an absolutely fantastic experience. Assuming you could afford to keep them running.

No, the Rover SD1 was certainly interesting enough to hold its head high in this company when they were contemporaries, and today it remains so. And it possesses something none of its opposition has: a V8 engine.

Choosing a winner from this group, therefore, is rather easy. It's victory to Solihull...


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